TYPOGRAPHY - PROJECT 2

Typography

09/10/19 - 16/10/19
(Week 7 - Week 10)
Natalie Leong Yuin May (0334127)
Typography Project 2

Lecture Notes

Lecture 7 (09/10/19) - Anatomy of Letterforms

For this week's lecture, Mr. Vinod taught us the parts of letterforms.

Baseline is the imaginary line as the visual base of the letterforms, while median is the imaginary line defining the x-height of letterforms and x-height is the height in any typeface of the lowercase 'x' (Fig. 1.1).


Fig. 1.1: Baseline, median and x-height.
Stroke refers to any line that defines the basic letterform (Fig. 1.2).

Fig. 1.2: Stroke.
Apex/vertex is the point created by joining two diagonal stems (apex above and vertex below) (Fig. 1.3).

Fig. 1.3: Apex/vertex.
Arm is short strokes off the stem of the letterform, either horizontal (E, F, L) or inclined upward (K,Y) (Fig. 1.4).

Fig. 1.4: Arm.

Ascender is the portion of the stem of a lowercase letterform that projects above the median (Fig. 1.5).

Fig. 1.5: Ascender.

Barb is the half-serif finish on some curved stroke (Fig. 1.6).

Fig. 1.6: Barb.

Beak is the half-serif finish on some horizontal arms (Fig 1.7).


Fig. 1.7: Beak.

Bowl is the rounded form that describes a counter. The bowl may be either open or closed (Fig. 1.8).


Fig. 1.8: Bowl.

Bracket is the transition between the serif and the stem (Fig. 1.9).



Fig. 1.9: Bracket.

Cross bar is the horizontal stroke in a letterform that joins two stems together (Fig. 1.10).



Fig. 1.10: Cross bar.

Cross stroke is the horizontal stroke in a letterform that goes across a vertical stroke (Fig. 1.11).



Fig. 7.11: Cross stroke.

Crotch is the interior space where two strokes meet (Fig. 7.12).


Fig. 1.12: Cross stroke.

Descender is the portion of the stem of a lowercase letterform that projects below the baseline (Fig. 1.13).


Fig. 1.13: Descender.

Ear is the portion of the stroke extending out from the main stem or body of the letterform (Fig. 1.14).


Fig. 1.14: Ear.

Em refers to the width of an uppercase M. Em today is the distance equal to the size of the typeface. En refers to half the size of an em (Fig. 1.15).


Fig. 1.15: Em & en.

Finnial is the rounded non-serif terminal to a stroke (Fig. 1.16).


Fig. 1.16: Finnial.

Leg is the short stroke off the stem of the letterform, either at the bottom of the stroke (L) or inclined downward (K ,R) (Fig. 1.17).


Fig. 1.17: Leg.

Ligature is the character formed by the combination of two or more letterforms (Fig. 1.18).



Fig. 1.18: Ligature.

Link is the stroke that connects the bowl and the loop of a lowercase G (Fig. 1.19).


Fig. 1.19: Link.

Loop is the bowl created in the descender of the lowercase G (in some typefaces) (Fig. 1.20).


Fig. 1.20: Loop.

Serifs are the right-angled or oblique foot at the end of the stroke (Fig. 1.21).



Fig. 1.21: Serif.

Shoulder is the curved stroke that is not part of a bowl (Fig. 1.22).



Fig. 1.22: Shoulder.

Spine is the curved stem of the S (Fig. 1.23).


Fig. 1.23: Spine.

Spur is the extension that articulates the junction of the curved and rectilinear stroke (Fig. 1.24).


Fig. 1.24: Spur.

Stem: The significant vertical or oblique stroke (Fig. 7.25).



Fig. 1.25: Stem.

Stress is the orientation of the letterform, indicated by the thin stroke in round forms (Fig. 1.26).


Fig. 1.26: Stress.

Swash is the flourish that extends the stroke of the letterform (Fig. 1.27).


Fig. 1.27: Swash.

Tail refers to the curved diagonal stroke at the finish of certain letterforms (Fig. 1.28).


Fig. 1.28: Tail.

Terminal is the self-contained finish of a stroke without a serif (Fig. 1.29).


Fig. 1.29: Terminal.

Uppercase letters are capital letters, which includes certain accented vowels, the c cedilla (Ç)and n tilde (Ñ), and the a/e (Æand o/e (Å’) ligatures (Fig. 1.30). Uppercase letterforms are drawn to the x-height of the typeface, and small caps are primarily found in serif fonts as part of what is often called an expert set. 

Fig. 1.30 Uppercase letters.
Lowercase letters include the same characters as uppercase (Fig. 1.31).

Fig. 1.31: Lowercase letters.
Uppercase numerals, which are also called lining figures are the same height as uppercase letters and are all set to the same kerning width (Fig. 1.32). 


Fig. 1.32 Uppercase numerals.
Lowercase numerals, which are also known as old style figures or text figures, are set to the x-height with ascenders and descenders (Fig. 1.33). They are less common in sans serif typefaces than in serif typefaces.


Fig. 1.33 Lowercase numerals.
Punctuation and miscellaneous characters can differ from typeface to typeface (Fig. 1.34).


Fig. 1.34 Punctuation & miscellaneous characters. 

Ornaments are used as flourishes in invitations or certificates and are usually provided as a font in a larger typeface family (Fig. 1.35).


Fig. 1.35 Ornaments.

There are a few types of letterforms:
  1. Roman: uppercase letterforms are derived from inscriptions of Roman monuments (Fig. 1.36).

    Fig. 1.36 Roman typeface.

  2. Book: a type of letterform that has a slightly lighter stroke in roman (Fig. 1.37).

    Fig. 1.37 Book vs roman typeface.

  3. Italics: a type of letterform are based off 15th century Italian handwriting (Fig. 1.38).

  4. Oblique: a type of letterform that is slanted and based on roman form of the typeface (Fig. 1.38).

  5. Fig. 1.38: Italics vs oblique typeface.

  6. Boldface: possesses a thicker stroke than a roman form (Fig. 1.39).

    Fig. 1.39 Boldface typeface.

  7. Light: possesses a lighter stroke than the roman form (Fig. 1.40).

    Fig. 1.40 Light typeface.

  8. Thin: has even light strokes than light (Fig. 1.41).

  9. Fig. 1.41 Thin vs Light typeface.

  10. Condense: an extremely condensed version of the roman form, which are often called 'compressed' (Fig. 1.42).

    Fig. 1.42 Condense typeface.

  11. Extended: an extended variation of a roman font (Fig. 1.43).

    Fig. 1.43 Extended typeface.

When analyzing fonts, what is worth noting isn't the similarities but the differences. Other than just x-height, forms have other factors that contributes to their variations such as line weight, relative stroke widths and in feeling (Fig. 1.44).

Fig. 1.44 Variations in each typeface.
Mr. Vinod then ended the lecture with a quote "You can't be a good typographer, if you aren't a good reader" by Stephen Cole.

Lecture 8

Mr. Vinod conducted a short lecture today which is mostly about how letterforms look symmetrical but are not. For an example, the uppercase letter 'A' from the typeface Baskerville (Fig. 1.45).

Fig. 1.45 Dissection of 'A' from Baskerville typeface.

The contrast in the left stroke and right stroke are obvious, but what isn't obvious at first is that each bracket connecting the serif to the stem has a unique arc. 

Another example is the uppercase letter 'A' from Univers (Fig. 1.46). The width of the left slope in reality, is thinner than the right stroke.

Fig. 1.46 Dissection of 'A' from Univers typeface.

Helvetica and Univers may seem similar however in the Fig. 1.47 (below) demonstrates the differences between the lowercase 'a' from both the typefaces where the way the stems of the letterforms finish and how the bowls meet the stems are different.

Fig. 1.47 Lowercase 'a' from Helvetica vs Univers.

Curved strokes, such as 's' should rise above the x-height and/or sink below the baseline to appear the same size as the vertical and horizontal strokes (Fig. 1.48).

Fig. 1.48 Curved strokes should rise above the x-height and/or sink below the baseline.

When designing a typeface, it is also important to take into account the spaces between the letters and spaces contained within the letters--counterform (Fig. 1.49). As how we handle the counters when the type is set determines how well words hang together or how easily the text can be read.

Fig. 1.49 Counterform.

Lecture 9

There was no lecture as we continued to work on Project 2.

Instructions

Mib Gcd60104 Typography Bdc... by Natalie Leong on Scribd



Project 2

Week 7

Mr. Vinod told us to choose a typeface from the 9 typefaces he uploaded and then deconstruct them. He then showed us some examples of what the deconstruction looks like.

Basically, we have to line every loop and straight line of the letters to understand every nook and cranny of the letter. After all, one tiny change can affect the entire look and feel of the typeface.


We were to deconstruct 4 letters but I deconstructed 7 letters because I felt that jut deconstructing 4 letters was not enough for me to understand.


I chose to deconstruct ITC New Baskerville Std.



Fig. 1.1: Deconstruction of  'd'.


Fig. 1.2: Deconstruction of 'e'.


Fig. 1.3: Deconstruction of 'g'.


Fig. 1.4: Deconstruction of 'i'.


Fig. 1.5: Deconstruction of 'k'.


Fig. 1.6: Deconstruction of 's'.


Fig. 1.7: Deconstruction of t'.

Fig. 1.8: Sketch of typeface.

 The typeface I had in mind was 'soft' but yet still elegant, without the sharp serifs of New Baskerville. After I showed Mr. Vinod my sketch, I proceeded to digitize the letter 'd'.

I had to experiment with what the letter 'd' looked like so I did different variations. At first I tried to sketch it exactly like how I did in my sketch but it looked weird. However after receiving feedback from Mr. Vinod, I had a clearer idea of what it should look like.


Fig. 1.9: parts and variations of 'd'.

I had to do the same for the letter 'g'. I reused the 'o' in letter 'd' when creating 'g'.



Fig. 1.10 parts and variations of 'g'.

Week 8

As I was not done with my typeface, I showed my progress to Mr. Vinod and Mr. Shamsul then I continued creating the letters. Again I had to create a few variations of the letters as the actual outcome seemed to differ from my sketch and what I had initially envisioned.

For the letters 'h' and 'n', I reused the same parts as they were quite similar. 

Fig 1.11 parts and variations of 'h'.

For the letter 'k', I realized that the leg was longer than the arm so with that in mind, I created 'k'.

Fig. 1.12 parts and variations of 'k'.


Fig. 1.13 parts and variations of 'n'.

I was a bit confused as to how wide the terminal for 't' should be, so instead I placed it next to the letter 'h' and then I tried to see whether there was any visual harmony for the different thickness of the strokes. 

Fig. 1.14 Digitization of my font.

Fig. 1.14 variations of 't'.
Fig. 1.15 parts of 's'.

I ran into the same problem I did with 'r' when I created 't'. So I tried to look for visual harmony as well.

Fig. 1.16 parts of 'r'.

Fig. 1.17 parts of 'i'.

Fig. 1.18 variations of 'o'.

Fig. 1.19 variations of 'e'.

Fig. 1.20 Attempt 1.

Week 9

As Mr. Vinod pointed out some inconsistencies in my typeface, I made a few changes. 

Initially, Mr. Vinod advised me to change the width of the n and h as well as the 'o' in 'g'.


Fig. 1.21 Changing 'n', 'h' and 'g'.

However, after showing me my work he advised me to change the stroke for 'n' and 'h' with the stroke I used in 'i'.

Fig. 1.22 Changing the stroke for 'n' and 'h'.

After changing 'n' and 'h', I felt that I should change 'r' as well. So I made changes to 'r'.

Fig. 1.23 Changing 'r'.

Then Mr. Vinod said that I might as well changed 'k' too. So I made changes to 'k'. Additionally, he and Mr. Shamsul both told me to change the layout of the text. So I did a few attempts.

Fig. 1.24 Attempt 2 (JPEG).


Fig. 1.25 Attempt 3 Variation 1 (JPEG).

Fig. 1.26 Attempt 3 Variation 2 (JPEG).

Fig. 1.27 Attempt 3 Variation 3 (JPEG).

Fig. 1.28 Attempt 4 (JPEG).

Fig. 1.29 Attempt 5 (JPEG).

Fig. 1.30 Attempt 6 (JPEG).

Fig. 1.31 Attempt 7 (JPEG).

Fig. 1.31 Attempt 8 (JPEG).


I think that the attempt 3 variation 3 looks the best, so I chose it as my final design.



Fig. 1.32 Attempt 3 Variation 3 (PDF}; Submitted piece.


Feedback

Week 7

General feedback: important to explain your idea in caption, if i have an idea in my expression, explain in brief what it means. It is important to do that because that is the purpose of a caption.

Specific feedback: Mr. Vinod said to ensure all the stem strokes are thicker than is presently shown and and that my small t looks off.

Week 8

I also asked my sister and friend for some feedback, they said the typeface gives them a 'halloween' or 'gothic' feel to it. My sister said I was nearly there, I just had to ensure the height of each letter is consistent.

Specific feedback: I showed Mr. Vinod different variations of the letter 'd' that i digitized, and he said that the quirk are the rounded tips at the letters and that the thickness of the O part is not actually equal on both sides. He suggested that my strokes should be slightly thicker

E-portfolio feedback: P1 eportfolio file (instructions) is not visible. Please ensure your PDFs are downloadable.

Week 9

General feedback: Those of us that are using windows should use Truetype/opentype. We need to complete the font today and then type it in AI in whichever format we want. We have to make it interesting. Then at the bottom, we have to type our font name by our name, 2019.
Specific feedback: Mr. Vinod said that my font design was nice. I had to work on a few things which are the spacing and the positioning of the letters in FontLab.

Week 10

Specific feedback:
Project 2: Mr. Shamsul said that the typeface was nice and interesting but then Mr. Vinod said that the 'n' and 't' needed work. Which is the width of the 'n' was too wide as compared to the letter 'o' and the stem stroke of 't' was too thick compared to the other letters that had a stem. However Mr. Vinod said that the typeface was interesting and the rest of the letters were fine. Also, I had to change the composition.


I asked Mr. Vinod for more feedback after I made changes, to which this time he said that I should change the stem stroke of 'n' and 'h', replacing it with the strokes I used for 'i', and to have the o in 'g' mimic the letter 'o'. 



Fig. 10.1: Feedback from Mr. Vinod; Changing the stem for 'n' and 'h' with the strokes I used for 'i'.


Fig. 10.2: Feedback from Mr. Vinod; Clarifying which stem stroke he was referring to.

I showed Mr. Vinod the changes I made but I also showed him the additional changes I made to the letter 'r' which he then said that I haven't accounted for the ascender and descenders, as well as to adjust the left bearing for the letter 'i', and that I might as well change the letter 'k' since I changed the letter r.


Fig. 10.3: Feedback from Mr. Vinod: Ascender and descenders need to be accounted for, along with the spacing between 'n' and 'i'.

General feedback: We should try different alignments for the sentence 'god is in the kerning" to see what alignment best fits the typeface we designed. Also, we should at the bottom of our page 'font name by name, 2019' in Arial/Helvetica, 7pt.


Reflection

Week 7

I am really struggling to think of a quirk for the typeface. I'm also not sure if I'm digging a grave for myself because I noticed quite a lot of the people around me are deconstructing sans serif typefaces whereas I chose ITC New Baskerville. I don't think designing a sans serif typeface is any easier because there is a high chance for the typeface to look like someone else's. But right now, the typeface I am designing looks inconsistent because I'm constantly using the pen tool. To make things easier though, I'm trying to design parts which can be reused.

Week 8

Although I tried to design parts which can be reused, it isn't very easy. I thought I could reuse the tear drop from 'd' and put it onto 'n', but then 'n' would look too thin so I had to draw a new part. I really struggled with the letter 'd'. 

Week 9

Mr. Vinod said the project ends in week 9, but I'm still trying to refine it further. Details matter in designing typefaces. Not that it didn't matter before but it matters even more now. If god is in the kerning then the devil is in the details. 

Observations

Week 7

I realized quite a few of my classmates dissected sans serif typefaces, or maybe it's just the people at my table. I also realized that I don't usually do sketches which isn't a good thing because my visualization of anything would be constantly changing. 

Week 8

My classmates seem more calm now. I think they're getting used to the fact-pacedness of this course. They're also very nice and willing to help each other out. I also like how they are very serious when they get down to it, unlike the students in my major.

Week 9

Most of my classmates have designed very clean looking typefaces, whereas mine looks messy. I think it's because of the inconsistency in height and the teardrop at the end of the stem and etc.

Findings

Week 7

I went onto the Typography (TDS) group in facebook to observe how others' dissected their letters as I wasn't really sure as to how to dissect them. I learnt a lot about how the typeface looks symmetrical for example, but in actuality it is not.

Week 8

I found out that having an eye for detail is the key to designing a typeface. That, and patience. I still feel a bit dissatisfied with my font design.

Week 9


After receiving multiple feedback from Mr. Vinod, I feel more satisfied with my typeface design because it looks neater. I was a bit lost as to how to make it look neater, but thankfully I had guidance. 

Further Readings

Week 7

Book title: typographic design: FORM AND COMMUNICATION (Seventh edition)
Authors: Rob Carter, Sandra Maxa, Mark Sanders, Philip B. Meggs and Ben Day


Fig. 7.1: typographic design: FORM AND COMMUNICATION (Seventh edition)

For this week, I read the seventh edition of typographic design: FORM AND COMMUNICATION (Fig. 7.1). For this book, I decided to read more on the anatomy of typography which is found in chapter 2 to prepare myself for project 2.

The chapter explores the basic language of typography. Letterforms, the fundamental components of all typographic communications, are examined both individually and as part of fonts and families. Additionally, the terminology, classification and measurements are discussed for both print and on-screen applications. 
There are four major variables that have a considerable impact on how letterform is defined, which are: 
  1. the ratio of letterform height to stroke width
  2. the variation between the thickest and thinnest strokes of the letterform
  3. the width of the letters
  4. the relationship of the x-height to the height of capitals, ascenders, and descenders.
I also read about how to achieve a visual harmony and unity within a font:
  1. Pointed and curved letters: Pointed and curved letters have little weight at the top and/or bottom guidelines, which makes them appear too short. Therefore, the apexes of pointed letters extend beyond the baseline and capline to appear the same height.
  2. In 2 stories capitals and figures such as: H, B, E, 3 and 8, optical balance is achieved by having the center slightly above the mathematical center, and the top halves are drawn slightly narrower than the bottom half.
  3. Horizontal strokes are drawn slightly thinner than vertical strokes in both curved and straight letterforms so that the horizontal strokes do not appear too thick.
  4. Tight junctions are opened slightly so that the type does not appear to be thickening.
  5. Letters that combine vertical and diagonal strokes have to be designed to achieve a balance between the top and bottom counterforms.
  6. Strokes can be tapered slightly to open up the spaces, and adjustments in the amount of stroke overlap can achieve a harmony of parts. Letters whose vertical strokes determine their height are drawn slightly taller than letters whose height is determined by a horizontal stroke.
  7. Stroke weight of compact letterforms such as those with closed counterforms are drawn slightly smaller than the stroke weight of letterforms having open counterforms.
  8. Curved strokes are usually thicker at the midsection than vertical strokes.
  9. Letterforms should share similar parts: repeated curves, verticals, horizontals and serifs are combined to bring variety and unity to typographic designs. 
To create a variation of a typeface, there are some factors which designers generally use:
  1. Serifs
  2. Weight
  3. Width
  4. Posture
  5. Thick/thin contrast
  6. X-height
  7. Ascenders/descenders
  8. Stress
Serifs are used widely to identify a typeface and shows hints about its evolution.

Weight is defined by the ratio between the relative width of the strokes of letterforms and their height.

Width is an expression of the ratio between the black vertical strokes of the letterforms and the intervals of white between them. When white intervals appear larger, letters appear wider. A letter width of 80% of its heights is considered normal, while condensed letter widths are typically 60% of its height. An expanded letter width is 100% of its height.

There are three types of postures: italic, oblique and script. When roman letters are slanted right but are structurally the same as upright roman letters, they are referred to as oblique. Italic letters are based on handwriting, but if it is with connecting strokes it is referred to as script. A slant of 12% is considered normal.

Thick or thin contrast refers to the relationship between the thinnest parts of the strokes in letters and the thickest parts. The varying ratio between these parts produces a wide range of visual textures in text type.


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